Insights
Why Harp Lager “Died A Natural Death”
Production of one of Nigeria’s leading beer brands, Harp Lager beer, has been stopped for over four years, leaving some ardent customers yearning for its…
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Interesting Reads
7 Best Alternatives To Flutterwave’s Virtual Barter Dollar Card
With the recent suspension of Flutterwave's Virtual Barter dollar card, many online vendors/business owners have wondered what alternatives to switch…
Facts Check: Odogwu Bitters Does Not Belong To Obi Cubana
Background checks have revealed that the trending alcoholic drink, Odogwu Bitters, does not belong to Obi Cubana. A report by…
Why Media Monitoring is an Indispensable Tool During A Political Campaign
During political campaigns, the media provide an invaluable channel of information between opponents and the public. By providing a pitch…
Shoppers Will Unsubscribe From A Brand If They Are Incorrectly Targeted, Study Reveals
Consumers have little patience with brands that market poorly to them, according to “The Emotional Shopping Experience,” a study released…
Riders to Pay More as Bolt Introduces 3% Booking Fee
Riders seeking e-hailing services will have to pay more on all rides as Bolt introduced an additional 3 percent booking…
The Bitter Truth About The Dangote vs BUA Sugar War
Dangote Group and BUA Group are, once again, at each other’s ‘jugulars’. Even as their famed rivalry in the cement…
Meet Maltina Teacher of the Year 2020 – Anani Oluwabunmi
Anani Oluwabunmi, a teacher at Concordia College, Yola, Adamawa State, has emerged the 2020 Maltina Teacher of the Year. Anani,…
mediaReach OMD Latest Newsletter Harps on Reimagination of Everything Amidst COVID-19
mediaReach OMD, Nigeria’s foremost marketing and media agency, in its latest newsletter, posits that the changes caused by the coronavirus…
COVID-19: How E-Commerce Sustained Thousands of Jobs During Lockdown
By Adedoyin Giwa Job cuts, layoffs, wage cuts, and employee redundancy have continued to exacerbate as the coronavirus (COVID-19) pandemic…
Fisayo Fosudo: What the eSIM is and How it Works
With the commencement of eSIM technology by MTN Nigeria on 15th of July 2020 for the first time in West…