Foremost indigenous and the largest Quick Service Restaurant business in West Africa, Mr Bigg’s, has hyped up its service by remodeling its restaurants in a new initiative aimed at positively redefining the lifestyle of its numerous customers.
The restaurant which is currently run by UAC Restaurants Limited an arm of UACN of Nigeria is remodeling into a scintillating go-to restaurant of high value lifestyle.
It will excite you that the 33 year old outfit with over 100 restaurants in Nigeria is not legging go of challenging the new generation restaurants by raising its customer service to a new level.
Mr Bigg’s story started as fully company owned before it transformed into partial franchise, and later full franchise and in 2012, UAC Restaurants adopted a full franchising business model making it the first to establish Franchise restaurants in order to grow the brand’s footprint and equity.
The Marketing Manager of UACN Restaurants, Mrs Ethel Mba, narrated that the approach promises to sustain excellence in wide variety of dishes, Patries and Confectionaries to the delight of its teeming consumers, which is the heritage of Mr Bigg’s.
During a media tour of some restaurants, Mba, at Northwest Filling Station, VGC, Lekki, Lagos pointed out that the VGC restaurant which was opened on the 9th of July, 2019 will remain the ‘signature poster’ for all the other restaurants in the new concept, aimed at bringing world class meal experience for Nigeria consumers with regards to customer service and restaurant ambiance.
Also new restaurants are expected to spring up in Festac town and Abule Egba very soon.
She was quoted as saying: “The new restaurants will be patterned after the structure of the Northwest restaurant by VGC to deliver high-quality food and good ambience as the basic standard. The menu offering will be aimed at providing wide variety of choices to meet the customer tastes and trends.”
During the tour, a customer who walked in, Mrs Gbemisola Lekan with her children shared profound memories of her mother’s cooking and pointed out that a good family restaurant is one that offers delicious food that reminds people of the favorite meals.
She reminisced Mr Bigg’s meat and chicken pies and their scotch eggs which are still the best and legendary.
The Mr Bigg’s history began with the coffee shops inside Kingsway Department Stores in the 1960s. and in 1973, these shops were rebranded as Kingsway Rendezvous, which became Mr Bigg’s in 1986. The chain saw rapid expansion after becoming one of the first Nigerian companies to sell franchises to investors.
And in 2012, UAC Restaurants adopted a full franchising business model making it the first to establish Franchise restaurants in order to grow the brand’s footprint and equity.
However, UAC Restaurants Ltd has since then owned and operated quick service restaurants with a range of products including her signature Meat pie, Chicken pie & Beef roll, Rice and Peppered Chicken, Ice cream, Pizza, and locals meals.
