Nestlé Partners LBS to Promote Fact-Based Reporting Among Journalists
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Nestlé Partners LBS to Promote Fact-Based Reporting Among Journalists

Nestlé, one of the largest food and beverage companies in Africa has partnered the Lagos Business School for the 2020 Advancing Nutrition, Health and Wellness (NHW) training.

The event was held in a bid to promote fact-based reporting among journalists to enable them improve fact-based reporting on nutrition, health and wellness.

According to the Corporate Communications and Public Affairs Manager of Nestlé Nigeria, Victoria Uwadoka, the intervention was to equip journalists to carry out this essential role.

The media training which was virtual indeed came at a critical time when the public needs to be well informed on nutrition health and wellness to help curtail the spread of the COVID-19 pandemic in Nigeria.

“The essence of this training is to provide a platform for journalists to acquire knowledge and skills to improve fact-based storytelling to help their audiences and consumers get the right information to make the right nutrition and lifestyle choices to promote a healthier lifestyle,” Nwadoka affirmed.

In his part, the Director of the LBS Sustainability Centre, Professor Chris Ogbechie noted that building the capacity of the media is key to Nigeria’s achievement of the United Nations’ Sustainable Development Goals, especially SDG3 – good health and well being.

“This is why LBS and Nestle Nigeria developed the Advancing NHW through the Media program to harness the impact the media can have through professional and innovative reporting on Nutrition Health and Wellness issues,” he added.