Never Give Up Just Restrategise
The “Tiger Woods’ comeback” story portrays the spirit of not giving up, his focus and determination has greatly helped him.
In the case of brands fast loosing pace in a competitive marketing environment, it is highlight to rethink and restrategise.
Instinctively, many people had written Woods off before his comeback in the Masters, for which he received the winning prize of $2.07 million (the largest in history). For 11 years, his stock crashed, after failing to win a Major.
In November 2017, he sank to No. 1,199 in the world rankings.
